ECW: Blog

The Presidents have a lot of lessons to teach about PR and branding. Here are some of our favorite historical examples. U.S. Presidents have been managing their own brands long before the internet, or Twitter, or even the concept of…

LinkedIn can be a powerful engagement and SEO tool — if you use it correctly. For B2B companies and growing businesses looking to expand their reach, LinkedIn is an often-underutilized platform: It’s not just about networking – it has tremendous…

Pitching your accounting firm to clients doesn’t have to be boring. You can radically adjust your accounting firm’s image through new cloud-based technologies. Let’s face it: it’s difficult to make an accounting firm exciting. At best you can usually hope…

There are three types of technologies that every business needs if they want to transform, grow, and achieve new levels of success.   Technology has been at the forefront of business development for decades. However, as technology has begun to…

CIOs need to take the lead on creating enterprise digital transformation that leverages the power of cloud-first solutions, such as Microsoft Office 365. Office 365 is one of the largest things to happen to business enterprises since the launch of…

Flexibility, change, action — defining the value of SaaS in today’s economy is impossible to overstate. Organizations need to be able to turn on a dime to meet shifting customer requirements. Business leaders have noted that XaaS (Anything-as-a-Service) is more…

Reports have begun to pour in regarding a new ransomware infection currently wreaking havoc in Russia, Ukraine, France, Spain, and several other countries. This highly sophisticated Russian strain is known as Petya or Petrwrap, and it has been advancing on…

They are convenient, help you save time, energy and money, but smart home devices could pose a security risk for the unaware. Here’s what to know before you opt for smart home technology. Smart home technology is designed to help…

June 13th is the Day to Celebrate Being a Geek! When you hear the word “geek” what image does your brain conjure up? If you’re like some people, this might be a bespectacled young man who uses his razor-sharp mind…

Take a look at how companies are shaping their IT budgets, and what their biggest expenses are. A very common question among businesses is, “How much should I be spending on digital services?” or “Should we increase our IT budget…